Discuss topics such as:. The product or service Describe the product or service: Find most of the facts from government statistics and trade organisations. For help with the detail of the business plan, such as financial statements and your marketing plan, visit the SME Toolkit South Africa on smetoolkit. Turn on more accessible mode. Elaborate on the business’s past achievements and strengths, past problems and weaknesses, and critical success factors. The summary stands alone and should not refer to other parts of your document.
Every business plan should comprise the following sections: Sales and marketing strategy.
Turn on more accessible mode. The management structure of the business Show company ownership structure, business units and subsidiaries where applicable; Attach an organisation chart showing the functions and responsibilities of directors, key management and staff; Formulate remuneration, incentives, share options, and conditions of employment of key management and directors; Analyse of any deficiencies in management and how these positions are to be filled; Comment on current and future employment levels, labour relations and union templxte Include details of systems to be implemented: The mission, and the company’s long and short term objectives in terms of business growth busindss development, as well possible exit strategies for example: For buziness with the detail of the business plan, such as financial statements and your marketing plan, visit the SME Toolkit South Africa on smetoolkit.
But, the basics remain the same. The summary stands alone and should not refer to other parts of your document. Newspaper clippings, promotional literature, product brochures, market research, trade and industry publications; Partnership, association or shareholders’ agreements; Offers to purchase, templlate and sale agreements; Contracts, orders, letters of intent; Memoranda of understanding, lease, franchise, agency or distribution agreements; Documentation relating to licences, copyrights, tenplate and patents; Quotations or pro-forma invoices for capital items to be purchased; Detailed personal balance sheets of the entrepreneurs; Copies of identity documents and marriage certificates of the entrepreneurs; Schedules of life assurance and endowment policies of the entrepreneurs; Copies of company or close corporation certificates and registration documents; Drawings, work flow charts, plans, factory layouts, maps, etc.
Market analysis Describe the existing market and its potential for growth; Include a detailed analysis of the size and maturity of the market, trends and seasonality exhibited by the dbsaa, and the business’s current and expected market share together with an analysis of the time, resources and actions required to twmplate this desired market share; List existing and potential customers, supported by letters of intent, orders on hand, contracts, where applicable; Include a detailed analysis of competitors, the price and quality of their products, service and delivery, and their expected reaction to your activities; Highlight and discuss your pla advantage.
Formulate and motivate your capital requirements. Historical financial performance as shown by at least the last three sets of audited annual financial statements and up to date management accounts comprising income statements monthly and year-to-datebalance sheets, and debtors and creditors age analysis; Costing methodology employed, or to be employed, and detailed costings giving a full analysis of cost of sales; Pricing policies giving a full analysis of theoretical and actual mark-up templaet gross profit percentages; Rebates, discount structures and terms offered to and received from customers and suppliers respectively; Break-even and sensitivity analysis; Details of overdraft and factoring facilities bank, limit, security and interest rate and medium and long term loans; Ensure that your financial projections agree with any other statements in the business plan for example, costs involved in your proposed marketing strategy.
Describe in full the product or services offered by the business, the innovative features of these products and services, and the dvsa edge they afford the business over rivals in the market; The expected product life plzn where applicable; Include descriptions of key technologies employed and current and future research and development.
A cover or title page. Discuss definite and possible strengths, weaknesses, opportunities and threats; Give an honest assessment of the risks faced by the business, entrepreneurs and templste in relation to the potential for growth, profitability, and capital appreciation; Discuss strategies that can be implemented to address the risk factors highlighted.
Information on the background and history of the business; Indicate the business form proprietorship, close corporation, company ; Is it a new business, take over, expansion, franchise? Franchise information where applicable If the business is a franchise, include what is covered in the management package the franchisor provides in this section.
Discuss topics such as:. Industry analysis Summarise the industry in which you will compete. Describe production processes and capacity, identifying any existing constraints and possible problem pln Include a detailed analysis of the process of installing and commissioning any new technologies and production processes; Include information on quality assurance systems and procedures, and certification; Details of suppliers and sub-contractors, and any contractual arrangements governing the supply of key inputs.
Summarise the industry in which you will compete. Elaborate on current and planned sales and marketing strategies and promotional activities advertising, exhibitions, promotions, public relations, etc. Elaborate on the business’s past achievements and strengths, past problems and weaknesses, and critical success factors.
Contact us Tfmplate most of the facts from government statistics and trade organisations. The executive summary is the MOST vital part of the business plan — it has to sell your strategy for success to the investor.
Terms and conditions Disclaimer. Describe the production and technology: Discuss topics such as: